NAIFA "Coached Up"
| 11 March 2010
Coach Burt Delivers Legacy Management System
Coach Micheal Burt took his “Coaching Up Corporate America” tour to Stones River Country Club on Wednesday. The luncheon featured guests from the National Association of Insurance and Financial Advisors (NAIFA), a group Coach Burt has previously "Coached Up."
But through his constant growth of knowledge, Coach Burt focused on a new concept for this group of NAIFA members. That message? Getting and keeping customers through a Legacy Management System he has developed and implemented during the growth of his own company www.coachburt.com.
As usual, Coach Burt did not disappoint as the group of 50 plus listeners feverishly took notes and understood a concept previously foreign to them. If nothing else was taken away, Coach Burt stressed that there are three types of clients: advocates, passives, and detractors. He emphasized how important building advocates are and walked them through a step-by-step process on how to do so.
“I always enjoy speaking to the group at NAIFA because these are people that constantly want to get better,” said Coach Burt. “They are humble and coachable and understand that now more than ever you have to get less with more. Everyone in that room is a leader and by understanding the Legacy Management System they will better be able to get and keep customers and build advocates.”
